Business Catalyst™ is now Evergreen Business Accelerator™!
What's different? We've 'upleveled' the experience, added more coaching opportunities, and we're giving you the training, tools, and templates needed to truly evergreen + scale your business.
Evergreen Business Accelerator™
Evergreen Business Accelerator™
FOR COACHES, CONSULTANTS & COURSE CREATORS
FOR COACHES, CONSULTANTS & COURSE CREATORS
Create evergreen, aligned offers + marketing that make scaling your business simple, fun & sustainable.
Create evergreen, aligned offers + marketing that make scaling your business simple, fun & sustainable.
You’re hitting a growth ceiling...
Now it’s time to break through it!
Self-made looks great on you.
Self-assured looks even better.
Self-made looks great on you. Self-assured looks even better.
It took equal parts passion, expertise & grit to get to where you are now.
And if your business truly reflected your level of determination – you’d be a household name.
So, why do you STILL feel like...
A small fish in a big pond?
Working harder ≠ more success?
Every day is a race against the clock?
You’re on a revenue roller coaster?
Every day is a race against the clock?
You’re on a revenue roller coaster?
BOTTOM LINE
What got you here won’t get you there...
You’ve ridden the time & effort bus to the last stop. Now you really need a way to do more with less.
BOTTOM LINE
What got you here won’t get you there...
You’ve ridden the time & effort bus to the last stop. Now you really need a way to do more with less.
Scaling is the only option because this is more than “just a business” to you
It’s a way for you to turn your struggle into strength.
To make the path easier and life better for people who are where you once were.
It’s a way to do right by yourself, your family, your dreams, and your life’s mission.
So it only makes sense that you have a few non-negotiables...
So it only makes sense that you have a few non-negotiables...
You won’t sell your business’ soul or your vision
Building a cold, hard cash generating machine at the expense of all else?
Not your goal.
And never will be.
Your business has purpose.
It has SOUL…
And that’s not something you’re willing to sacrifice in order to scale.
You won’t let your family or life foot the bill
‘Founder’ isn’t the only title that’s important — you also have your eye on something like:
→ ‘Present’ Mario-Playing Mom
→ Getaway-Planning Husband
→ Part-Time Mountain Climber
→ Well-Traveled Globe-Trotter
You’re not here to let life fly by... and you’re not afraid to say it.
You refuse to be anyone other than YOU
Fake-y marketing makes you cringe... and pushy sales tactics could not be less “you.”
You live & work by a code of ethics — so the same needs to go for your marketing.
You’re ready for messaging & methods that ‘click’ with the right people...
People you're excited to work with and have the same vision for life.
Simply put - you want to do your life’s work without missing out on your life.
And you can’t be the only one... right?
We felt the exact same way.
7 years ago we had a full roster of raving 1:1 clients, record-shattering sales & marketing so on point you’d think we were clairvoyant…
So why didn’t we just “settle”?
On the outside we were a successful full-service marketing agency operating out of an office overlooking Broadway in NYC...
But behind the scenes, our offers, sales and marketing required near-constant manual effort.
It was impossible to keep up while staying happy, healthy… and you know – have a life outside of work.
Behind every big “win” in our business, something else got the short end of the stick…
Sometimes it was our marketing. Sometimes it was our client work.
And worst of all – sometimes it was our families. 😔
So why didn’t we just “settle”?
On the outside we were a successful full-service marketing agency operating out of an office overlooking Broadway in NYC...
But behind the scenes, our offers, sales and marketing required near-constant manual effort.
It was impossible to keep up while staying happy, healthy… and you know – have a life outside of work.
Behind every big “win” in our business, something else got the short end of the stick…
Sometimes it was our marketing. Sometimes it was our client work.
And worst of all – sometimes it was our families. 😔
Maybe you’ve been told that the "latest" & "greatest" way to scale includes:
Mining groups on social for prospects
Awkwardly DMing strangers all day
Creating content for the sake of doing it
Selling in every conversation you have
A cycle of back-to-back launches & flash sales
Hustling, grinding, and never taking a break
Selling in every conversation you have
A cycle of back-to-back launches every month
Hustling, grinding, and never taking a break
Yup —
we were told the same... 🙄
Yup — we were told the same... 🙄
(And even tried some of them...)
But we learned they don’t really mesh well with being a real life human, with people you love, & things you like to do outside of work.
We’re committed to building our business in a way that feels good, serves people well, and is sustainable for the long-term.
So… we’ll pass on all of the above.
You can too.
So, how do you really scale when it feels like your business, your values & your freedom are at odds?
So, how do you really scale when it feels like your business, your values & your freedom are at odds?
We’ll give it to you straight...
Here’s what your business is actually missing:
1.Aligned Offer Suite
1. Aligned Offer Suite
Having low/high ticket, upsell, downsell, and ascension offers don’t make much of an impact on your ability to grow and scale if they aren’t aligned, high-impact, and leveraged.
We’ll help you align your offer suite around a simple + scalable core offer so that your customer journey is clear and profitable.
2.
Sustainable Marketing
2. Sustainable Marketing
Sustainable means what you put into the world actually generates sales WITHOUT riding the launch roller coaster.
There’s no inconsistency or falling behind because you focus on developing long-term assets that predictably grow your business around the clock – even as you sleep.
3.
Consistent Growth
3. Consistent Growth
Simple systems create the level of sales, impact & freedom you’re looking for.
You’re able to confidently lead your business and get the results you want month after month, year after year because your strategy consistently maximizes your momentum.
Together, these 3 components form an...
Evergreen Business
An Evergreen Business is leveraged & consistently growing.
It doesn’t require absurd “hustling” or using complex & pushy tactics.
And the good news is... it doesn’t have to take years to go evergreen!
*** And it’s MUCH easier than selling all your worldly goods, running away, and opening a B&B in the Alps. 😉 ***
And the good news is... it doesn’t have to take years to go evergreen!
*** And it’s MUCH easier than selling all your worldly goods, running away, and opening a B&B in the Alps. 😉 ***
Everything changed when we evergreened our marketing + offers.
It’s how we’ve been able to:
- Serve way more people – and serve them well without maxing ourselves out
- Really nail our marketing without constantly being in content creation mode
-
Say “no” to opportunities we’re not fully aligned with
-
Have the time, freedom, and security to lead the lives we really want
- Get consistent sales without incessant or overwhelming daily hustling
-
Scale to over 3M in sales & watch our impact exponentially grow
-
Step into leading at a higher level
-
Share what we’ve learned with our clients and watch them live life on their own terms too
We’re redefining ‘scaling’ and you’re invited to join us.
There’s not one right way to scale a coaching business… but there’s a right way for YOU!
If you want to scale a leveraged, always growing Evergreen Business based on principles, not tactics or channels...
Apply for Evergreen Business Accelerator and we’ll talk about if it’s right for you on a Discovery Call.
If it’s a good fit for your business and your life – we’ll invite you to join and support you in creating a business that’s built for both impact & freedom.
If you want to scale a leveraged, always growing Evergreen Business based on principles, not tactics or channels...
Apply for Evergreen Business Accelerator and we’ll talk about if it’s right for you on a Discovery Call.
If it’s a good fit for your business and your life – we’ll invite you to join and support you in creating a business that’s built for both impact & freedom.
Go from “the hustle never ends” to “living my legacy” with Evergreen Business Accelerator™
Weekly "Evergreen" Business Coaching / Q&A
Every week we meet up face-to-face (Zoom) to work through what’s on your plate. We’re here as your business mentors, your sounding board, and sometimes your *gentle* kick in the butt when you need help moving forward.
Weekly Marketing & Tech Implementation Coaching
Weekly Marketing & Tech Implementation Coaching
You also get direct access to our incredible team who support our high-level private agency clients. They’re here to help you with your messaging, copy, tech setup, marketing campaigns, etc. Whatever you want reviewed or need a quick tutorial on… our team is here for you!
Monthly Mindset Coaching
Sometimes the biggest thing standing in your own way… is you. It’s completely normal. To make sure you don’t get tripped up, we bring in an expert on mindset to serve our EBA community every month. She’ll help you clear out mental blocks and get realigned.
Private Community Of Service-Driven Thought Leaders
Private Community Of Service-Driven Thought Leaders
Feeling like you haven’t quite found your people yet? Inside Evergreen Business Accelerator, there’s a lively community of incredible people who are also evergreening their business too. They’re here to support you, offer feedback, and cheer you on along the way.
Evergreen Business Accelerator™ Training
Our detail-rich training is carefully designed to help you go from overwhelmed to evergreen faster than any other program we’ve seen on the market. We break the process down into simple, digestible steps – carefully and intentionally designed to save you time and generate results much faster.
Evergreen Business Accelerator™ Training
Our detail-rich training is carefully designed to help you go from overwhelmed to evergreen faster than any other program we’ve seen on the market. We break the process down into simple, digestible steps – carefully and intentionally designed to save you time and generate results much faster.
"I’m in massive, massive action mode. I know exactly what I need to do to make a very big difference in a very short time! I have what I need to scale now.”
- Erin Marcus, Conquer Your Business
"They give you step-by-step instructions that are easy to follow... Specific guidance that will make a HUGE difference in your results... It's amazing, I'm so happy!"
- Eva Love, Relationship Mentor
"You can get results in much faster time than you thought possible... It works."
- Josh M., Learn Your Brain
Here’s exactly what we’ll take on in our first few months together:
Creating a simple, focused strategy that maximizes your momentum so the actions you take produce results faster
Leveraging automation in your client attraction process so it can run on autopilot while you focus on serving at a high level
Increase sales with a custom-to-you, ethical, SERVICE-driven enrollment approach that makes the sales process FUN, fluid & effortless
Leveraging automation in your client attraction process so it can run on autopilot while you focus on serving at a high level
Increase sales with a custom-to-you, ethical, SERVICE-driven enrollment approach that makes the sales process FUN, fluid & effortless
Dialing in your messaging & creating sustainable marketing that speaks to the exact people you want to serve
Dialing in, refining, and evergreening your messaging so you can create marketing that pays you dividends for months or years
Building a hungry following who see you as the “go-to” expert you’re meant to be and are ready for more
Want to move WAY faster?
You're our kind of people... 😉
We've done everything humanly possible to make it easy to start and fast-track your success with...
BONUS #1:
Done-For-You Marketing Template Vault
We want you to be able to focus on making things your own, not building them from scratch. So we hand you pre-built tech & copy templates based on what we use in our own business. It’s our way of ensuring tech or copywriting won’t be a barrier to getting consistent marketing in place FAST.
BONUS #2:
Success Playbooks
Our most successful clients are lifetime learners. That’s why EBA includes a growing library of à la carte playbooks on next-level business strategy, marketing, and overcoming the biggest challenges business owners face. It’s the type of fun stuff you’ll have time for once you evergreen your business.
BONUS #3:
EBA Elite Virtual Retreat & Mastermind Experience*
We’ll help you create simple solutions to your biggest business challenges FAST through personal coaching, guided exercises & masterminding – from the comfort of your own home.
*When paying in full
BONUS #3:
EBA Elite Virtual Retreat & Mastermind Experience*
*When paying in full
BONUS #4:
3 Private, 1:1 Rapid Results Coaching Calls
We’ll sit down with you one-on-one for three private sessions to help you craft a simple, custom “Evergreen & Scale” plan for your specific business and goals.
We’re here to point you in the right direction every step of the way!
We’ll start off by helping you map out a plan that’s aligned with your freedom, impact & income goals.
Then, we’ll show you to EXACTLY where to start...
And where to go next. 🙂
Evergreening our marketing + offers has completely changed our business and our lives!
Co-Founder, Thought Leader Brands
Hi - I'm Jim...
I've been in marketing & sales for over 25 years now.
I started my career in the corporate world —
But it wasn't long before I realized that in order to lead the life I wanted to live, and make the impact I really wanted to make, I'd have to venture out on my own.
So that's exactly what I did.
6 businesses & 2 acquisitions later...
I co-founded Thought Leaders Institute with Lucas to help people make money from what they know & love and to help them make a really big difference in the world.
Co-Founder, Thought Leader Brands
Hey there - I'm Lucas...
And I've never had a job.
(Yep, you read that right.)
I knew from a young age - no question - that I wanted to achieve financial independence via entrepreneurship.
I started my first marketing business at 13 with the intention of uplifting and making life easier for small business owners in my community.
Here I am a little over a decade later in the coaching & consulting industry - wiser, with millions in client revenues strategized and directed, but with just as much enthusiasm as I had the day I started.
And it's not just us...
"EBA" members get an entire team of experts to support them
Call us your official "board of advisors". You fancy-pants, you... 😜
Call us your official "board of advisors".
You fancy-pants, you... 😜
Jaison Varughese
Marketing, Tech & Copy CoachThe Thought Leader Agency
Danielle Lawrence
Marketing, Tech & Copy CoachThe Thought Leader Agency
Jena Rodriguez
"I was lost on what to do next to grow my business. I'm blown away by the epiphanies I've had. Now I have all the pieces in place."
- Lakshmi Dev, Soul Fulfillment Mentor
“Immediately in the very first coaching call that we had I made an adjustment & signed 2 new clients that same week!"
- Sierra Frost, Founder, Invitation Wellness
"Super well thought out, very thorough... Top-notch program & one of the best if not THE best. Certainly the best that I've seen."
- Dave Koshinz, CPC ELI-MP
See more client stories here
Plus, you get our guarantee:
No thought leader left behind.
Zero. Zilch. None. Nada.
Zero. Zilch. None. Nada.
YOUR success is our success!
This isn’t just some abstract idea or concept to us...
We actually put our money where our mouth is with our “No Thought Leader Left Behind” Guarantee.
This means 2 things:
1. If we notice you’re falling behind, maybe not engaging as much as usual, or seem to need more support — we’ll personally reach out to you to see how we can help…
2. If you don’t at least 3x your investment over the course of the program, we’ll extend your membership and support you until you do.
YOUR success is our success!
This isn’t just some abstract idea or concept to us...
We actually put our money where our mouth is with our “No Thought Leader Left Behind” Guarantee.
This means 2 things:
1. If we notice you’re falling behind, maybe not engaging as much as usual, or seem to need more support — we’ll personally reach out to you to see how we can help…
2. If you don’t at least 3x your investment over the course of the program, we’ll extend your membership and support you until you do.
This is about you, and your impact.
(Not us.)
We’re in this industry to radically increase the number of people on this planet living their best life...
We call it a "ripple of impact".
Starting with you…
And extending to the clients & communities you serve. 🙂
We've done it for ourselves.
We've helped thousands of experts worldwide do it.
Now we want to help you...
Starting with you…
And extending to the clients & communities you serve. 🙂
We've done it for ourselves.
We've helped thousands of experts worldwide do it.
Now we want to help you...
Become the thought leader you're meant to be.
APPLY FOR MEMBERSHIP IN
APPLY FOR MEMBERSHIP IN
Evergreen Business Accelerator™
Create evergreen, aligned offers + marketing that makes scaling your business simple, fun & sustainable.
Create evergreen, aligned offers + marketing that makes scaling your business simple, fun & sustainable.
EVERYTHING YOU NEED TO SCALE
- Weekly Business Coaching / Q&A
-
Weekly Marketing & Tech Help
-
Monthly Mindset & Performance Coaching
-
Private Community
-
Evergreen Business Accelerator Training
-
++ DFY Marketing Template Vault
-
++ Success Playbook Trainings
-
++ Virtual Retreat & Mastermind Experience (when paying in full)
-
++ 3x Private Coaching Calls
Start Your Application
Please take a minute to complete the form below so we can learn more about you and see how we can help you. Please make sure to give as much explanation as possible.
CUSTOM JAVASCRIPT / HTML
EVERYTHING YOU NEED TO SCALE
- Weekly Business Coaching / Q&A
-
Weekly Marketing & Tech Help
-
Monthly Mindset & Performance Coaching
-
Private Community
-
Evergreen Business Accelerator Training
-
++ DFY Marketing Template Vault
-
++ Success Playbook Trainings
-
++ Virtual Retreat & Mastermind Experience (when paying in full)
-
++ 3x Private Coaching Calls
Top questions members ask before applying…
Is Evergreen Business Accelerator™ for me?
What if I’m just starting my coaching business?
Is Evergreen Business Accelerator™ for me?
You’re likely a great fit for EBA if…
→ You are a coach / consultant / expert who is serious about growing your business substantially and making a positive impact on your clients, and the people you reach with your work
→ You’re ready to take action and make your dreams a reality because you know that building a legitimate business isn’t an overnight process
→ You want expert guidance, support, and a proven self-paced process to help you evergreen your marketing + offers so you can leverage your time and create more freedom in your business & life
What if I’m just starting my coaching business?
If you’re just getting started as a coach and haven’t served at least 2-3 private clients for 6+ months, Evergreen Business Accelerator is probably not for you...
YET!
Our Coaching Catalyst program could be perfect for you, instead.
In Coaching Catalyst, we’ll help you create the foundations of your coaching business and get your first few clients.
Then, we’d LOVE to see you graduate into Evergreen Business Accelerator.
Do I need to be "techy"?
How do I sign up?
Do I need specific software or anything?
Nope! If you have basic computer skills, you're golden.
You'll have the opportunity to create incredible online marketing systems using our done-for-you templates & tutorials!
This will save you thousands of dollars & MANY unnecessary headaches.
PLUS - you'll get WEEKLY implementation workshop sessions with the same coaches that help our high-level private clients.
No question is too basic (or too advanced!) for these sessions & our coaches will help you get your tech done right.
We don't want things like tech or copywriting to be a barrier to your success, so we've provided time-saving resources to make every step of the process easier and faster.
How do I sign up?
Here’s exactly what to do next to join Evergreen Business Accelerator:
1. Apply for Evergreen Business Accelerator
Fill out a short survey to help us understand your unique situation, needs, and goals, and then choose a time for a Discovery Call.
2. Talk to a coach
By the end of your Discovery Call, you’ll understand why what you’ve been doing hasn’t been working, and you’ll be clear on the absolute best next move for you
3. Join the EBA family
After talking, if we think you’d be a good fit for EBA and that is will help you achieve your business & lifestyle goals, we’ll invite you to join!
What if I get stuck?
Will this work for my niche?
What if I get stuck?
We do everything we can to make sure you don't get stuck.
We have a unique "Instant Unstuck" Search Function – with the ability to search every piece of content within EBA to find exactly what you're looking for.
Plus, your membership includes ongoing 2x weekly live calls, a community of people who want to see you win, and resources to help make that happen every step of the way.
Will this work for my niche?
Everything we teach in EBA is stress-tested in the real world and works for our clients in ALL niches...
Including: health & wellness, business, wealth, spirituality, personal development, relationships & so many more.
It’s proven to generate results time & time again, because it’s a timely take on foundational principles that never change... NOT the latest fad marketing scheme.
How is EBA different from Simple + Scalable Groups?
How is EBA different from Simple + Scalable Groups?
You can think of our workshop, Simple + Scalable Groups, as a small piece of the larger Evergreen puzzle.
It shows you how to create your very first simple offer.
Evergreen Business Accelerator is for coaches who want to move much faster and get personalized support to leverage simple offers like the one we cover in Simple + Scalable Groups…
And implement sustainable marketing to create consistent growth in their business.
It’s about building a business that works for YOU, and not the other way around.
"We now know how to market our programs in a way that actually gets us clients! Working with Jim & Lucas has been transformative."
- Nita Matthews-Morgan, Mindset Coach
"Jim & Lucas are masters at this. Anyone, if they just follow the course will find themselves at the level of success that they imagine and desire."
- Peter Piché, Conscious Life Design Experience
"Working with Jim & Lucas has given me clarity. I know where I’m going, I know what I’m doing and I know what I need to do. That’s HUGE."
- Leslie Capps, Founder of Remodel Your Life
It's time for you to play bigger.
We envision a world where ALL people are empowered to maximize their potential… and we believe experts like you will be the catalysts to make it happen.
But the reality is no ONE person can possibly have all the answers *or* enough energy to transform the world alone… which is why the world's top thought leaders surround themselves with driven, like-minded communities, teams, and mentors.
If you’re ready to realize your best life and highest potential by building a successful & impactful business... welcome home, friend.
Evergreen Business Accelerator™ is your place to connect, learn, grow & thrive.
We’ll show you how to become the thought leader you’re meant to be, without missing out on the life you’re meant to live.
But the reality is no ONE person can possibly have all the answers *or* enough energy to transform the world alone… which is why the world's top thought leaders surround themselves with driven, like-minded communities, teams, and mentors.
If you’re ready to realize your best life and highest potential by building a successful & impactful business... welcome home, friend.
Evergreen Business Accelerator™ is your place to connect, learn, grow & thrive.
We’ll show you how to become the thought leader you’re meant to be, without missing out on the life you’re meant to live.
It's time for you to:
Grow a bigger business
Make a bigger + lasting impact
Live and lead a bigger life
We're here to help.
Apply now & let’s make it happen.
“I felt super overwhelmed, lost and not quite sure where to start. Now, I have a clear path laid out in front of me and I’m ready to move forward in a positive & empowered way."
- Sara Jafar Adams, Women’s Empowerment
Want to get the inside scoop on what an evergreen offer looks like?
Check out our Simple + Scalable Groups Workshop to get one of the pieces of the Evergreen puzzle for just $37.
Copyright © 2021, Thought Leaders Institute. All Rights Reserved.
Privacy Policy - Terms - Disclaimer
MARKETING BY...
MARKETING BY...
DISCLAIMER: The sales figures stated are our client’s sales figures. Please understand our clients' results are not typical, we're not implying you’ll duplicate them (or do anything for that matter). The average person who follows any “how to” information gets little to no results. We're using these references for example purposes only. Your results will vary and depend on many factors …including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action. If you're not willing to accept that, this is not for you.
This site is not a part of the Facebook™ website or Facebook™ Inc.
Additionally, This site is NOT endorsed by Facebook™ in any way.
FACEBOOK™ is a trademark of FACEBOOK™, Inc.