+1 (917) 275-7759
Monday - Friday 9am - 5pm PT
Want to rapidly scale your SALES + IMPACT
with A COURSE, MEMBERSHIP, OR group coachinG OFFER?
Want to rapidly scale your SALES + IMPACT with A COURSE, MEMBERSHIP, OR group coachinG OFFER?
Productize Your Genius™
Turn your expertise & intuition into a unique and scalable system that can serve exponentially more clients with – or without – you.
…Over 2,000 experts in 70+ countries & 100+ niches use the Genius Productization Method™ to make a bigger impact, “own” a piece of their industry, and brand their work better.
"We have been working for years to refine our message so one, it makes sense, and two encapsulates the power of what we offer. 

Years of frustration slid off our backs. 

Take a beginner's mind approach and do the work as it will lead to 10% shifts that have 200% returns."

-Jess K., Nutrition Coach

You want to serve WAY more people with a 1:many offer.
BUT... your expertise is bottled up in your brain. 🧠

That means only YOU hold the "key"...
You are the only person in the coaching relationship that knows exactly how to facilitate the results you deliver.
And only YOU create the momentum... 
Because there's only one way for your clients to get from Point A to Point B (your continued direct support, time, and attention).
...but there's only
one of YOU.
And truth is, even if you spent 24/7 on calls, you still wouldn't impact nearly the # of people in the world you really want to help.
REAL TALK
If your expertise stays locked up inside you... your sales & impact will always be limited by the number of hours you work every week.
(And that's not scalable.)

So how do you stop trading time for money and create the foundation for true scale in your business?

You have to separate YOU (and your time) from how your clients get results…

Most experts 
do this... 

(Manual/Unscalable Way)

...and this changes everything

(Genius Productization Method™)

Most experts 
do this... 

(Manual/Unscalable Way)

...and this changes everything

(Genius Productization Method™)
THE CRITICAL STEP MOST EXPERTS MISS?

Productizing their genius into a Unique Approach™

A Unique Approach™ is a systemized process for helping clients achieve their desired results faster & easier than they could alone.

It's based on what you do in your business right now (or want to do) and it can be delivered with - or without - you.

A Unique Approach™:

  • Differentiates you from the rest of your industry/niche
  • ​Builds the “skeleton” of a curriculum for a course, membership or group coaching offer
  • ​Creates a proprietary "measuring stick" to track clients' progress
  • ​Influences compelling messaging that speaks to the exact people you want to serve
  • Inspires talking points for clarifying “what you do” & enrolling new clients
  • ​Structures your offer suite - clarifying which offer buyers should invest in next
  • Differentiates you from the rest of your industry/niche
  • ​Builds the “skeleton” of a curriculum for a group program, course, or membership
  • ​Creates a proprietary "measuring stick" to track clients' progress
  • ​Influences compelling messaging that speaks to the exact people you want to serve
  • Inspires talking points for clarifying “what you do” & enrolling new clients
  • ​Structures your offer suite - clarifying which offer buyers should invest in next

"General knowledge, no matter how great in quantity or variety it may be, is of little use in the accumulation of money.

KNOWLEDGE will not attract money, unless it is organized, and intelligently directed, through practical PLANS OF ACTION."

-Napoleon Hill, Think And Grow Rich

"General knowledge, no matter how great in quantity or variety it may be, is of little use in the accumulation of money.

KNOWLEDGE will not attract money, unless it is organized, and intelligently directed, through practical PLANS OF ACTION."

-Napoleon Hill, Think And Grow Rich

When you turn your expertise into a unique, scalable system - you can...

Serve more clients & serve them better - even if you’re not around
Claim your expertise and “own” a piece of your industry/niche
Brand your work better & increase authority and positioning
Train & build a coaching team to free you up
when you're ready
Create and sell a coaching certification based on 
your work
Increase the value of your 
1:1 coaching 
(or shift out of 1:1)
Sell your business or intellectual property
(IP)
Create other types of content & 1:many offers like courses + group coaching
Prepare your business for a more scalable, freedom-first, evergreen business model

Want to create a Unique Approach™ – so you're ready to scale your sales + impact with a 1:many offer?

Want to create a Unique Approach™ – so you're ready to scale with group coaching courses or memberships?

Introducing...

THE

Productize Your Genius™

COURSE
PART #1
Ideate Your Impact

Get clarity on exactly who your Unique Approach™  will be designed to serve and what type of transformation it will deliver.

PART #2
Systemize The Transformation

AKA "Make sense of the magic." 
Use the Genius Productization Method™ to quickly turn your expertise & intuition into a powerful, repeatable system that gets clients results.

PART #3
Brand Your Unique Approach

Make your new approach uniquely yours with outcome-laden language that excites & entices your ideal clients. 

IN JUST A FEW HOURS...
You'll have a Unique Approach™ that enables you to serve way more clients with group coaching, courses, or memberships...

Because it turns your intuition & expertise into a repeatable, scalable system.

“I’m glad to have nailed down my Unique Approach. It’s points that I've covered with clients in the past, but always ad hoc. Having a process to move them through will benefit us both!”

-Brian Murphy, Relationship Coach

“I’m glad to have nailed down my Unique Approach. It’s points that I've covered with clients in the past, but always ad hoc. Having a process to move them through will benefit us both!”

-Brian Murphy, Relationship Coach

"Good news! I just finished creating names for each area of my Unique Approach… it *really* does help to clarify what I'm teaching!"

-Dr. Lynyetta Willis, Parenting Coach  

"Good news! I just finished creating names for each area of my Unique Approach… it *really* does help to clarify what I'm teaching!"

-Dr. Lynyetta Willis, Parenting Coach  

“I finalized my Unique Approach. Excited about the refined clarity I have now and looking forward to building out my offer!” 

-Dwayne Holland, Business Coach

“I finalized my Unique Approach. Excited about the refined clarity I have now and looking forward to building out my offer!” 

-Dwayne Holland, Business Coach

Get instant access to
Productize Your Genius™
for just $9

Turn your expertise & intuition into a powerful, repeatable Unique Approach™... so you're ready to scale with group coaching, courses or memberships.

Here's everything you get:

  • “Ideate Your Impact" Training (value $67)
  • ​"Systemize The Transformation" Training (value $67)
  • “Brand Your Unique Approach” Training (value $67)
  • BONUS 1: "Genius Productization Blueprint" (value $100)
  • BONUS 2: "Bestselling Unique Approach Example Bank" (value $20) 
  • BONUS 3: "Genius Productization Method Q&A Recording"  (value $75)
Total Value: $406
Today's Price: Just $9

You Also Get Our
“Excellent Experience” Guarantee:

You don’t even have to say yes today. All you have to say is “maybe” – and that’s because you can put Productize Your Genius to the test, risk-free

When you enroll, your entire investment is backed by our 60-day, 100% money-back “Excellent Experience” guarantee.

Sign up today… go through everything… put it all to the test over the next 60 days, and you’re either thrilled with how much this has transformed your expertise, or you can simply send us one email and you’ll get a complete refund of every penny. 

You’re guaranteed to walk away with a Unique Approach you love, or you get all your money back. No hassle, no hoops to jump through...

Productize your genius in a single afternoon using these bonuses... 

Getting your Unique Approach™ done right -  
is the KEY to helping more people with your work.

Getting your Unique Approach™ done fast - 
is the KEY to helping them sooner rather than later.

Here's what we'll give you to speed things up:
Getting your Unique Approach™ done right -  is the KEY to helping more people with your work.

Getting your Unique Approach™ done fast - is the KEY to helping them sooner rather than later.

Here's what we'll give you to speed things up:
BONUS #1

Genius Productization Blueprint

Get your Unique Approach done in record time by following simple, step-by-step writing prompts and exercises designed to extract & systemize your expertise in 2 hours or less. 

BONUS #2

Bestselling Unique Approach Example Bank

Don't worry about "writer's block" because these real life examples of Unique Approaches top experts are using effectively right now in all kinds of niches will keep you creative and moving forward.

BONUS #3

Genius Productization Method Q&A Recording 

Learn from other experts' experience, struggles, and successes by hearing answers to the most common questions we get about the Genius Productization Method and crafting your Unique Approach.

Turn your expertise & intuition into a unique and scalable system that can serve exponentially more clients with – or without – you.
(And get ready to scale with group coaching, courses, or memberships...
"Creating my Unique Approach™ really got me to clarify and simplify exactly what my coaching does for my clients.

 I'd been stuck in talking about my work - because I love it, and it fascinates me - which people found enjoyable, but it wasn't speaking to the benefits for them

This process changed the intention and style of my communication and since, I've enrolled 5 new clients, with 2 more lined up to start. 

It's made a huge difference for my business." 

-Tripp H., Life & Mindset Coach

Productize Your Genius covers the very first step we took to 13x the # of people we serve

In under a year we went from 163 clients (ever) → Over 2,000 people served.

We'd love to help you create similar results.

➡️ Co-Founder, Thought Leaders Institute 

➡️ In marketing for over 25 years, started in corporate

➡️ Started 6 businesses & 2 were acquired

➡️ Fun Facts: Fluent in Japanese (lived in Tokyo), produced a feature film in the Philippines, dad to 3 rescue cats 🐈

➡️ Co-Founder, Thought Leaders Institute 

➡️ 14+ years as an entrepreneur & marketer

➡️ Advised & directed strategy for industry leaders like Lisa Sasevich

➡️ Fun Facts: Never had a job, 100% unemployable, Eagle Scout, LOVE personal development


We specialize in helping entrepreneurs who make a living from their knowledge, expertise or wisdom

Coaches or consultants who provide one-on-one support or group programs

Experts who sell info products like online courses, memberships, live events or trainings

Whether you’re just getting started OR scaling to multiple 7-figures+

...rapidly scale their sales, impact, and enjoy more freedom with evergreen offers and marketing.

Productize Your Genius™ 

Turn your expertise & intuition into a powerful, repeatable Unique Approach™... so you're ready to scale with group coaching, courses or memberships.

Here's everything you get:

  • “Ideate Your Impact" Training (value $67)
  • ​"Systemize The Transformation" Training (value $67)
  • “Brand Your Unique Approach” Training (value $67)
  • BONUS 1: "Genius Productization Blueprint" (value $100)
  • BONUS 2: "Bestselling Unique Approach Example Bank" (value $20) 
  • BONUS 3: "Genius Productization Method Q&A Recording"  (value $75)
Total Value: $406
Today's Price: Just $9

Our "Excellent Experience" Guarantee

When you enroll, your entire investment is backed by our 60-day, 100% money-back “Excellent Experience” guarantee. Put everything to the test over the next 60 days, and you’re either thrilled with how much this has transformed your expertise, or you can simply send us one email and you’ll get a complete refund of every penny.

Our "Excellent Experience" Guarantee

When you enroll, your entire investment is backed by our 60-day, 100% money-back “Excellent Experience” guarantee. Put everything to the test over the next 60 days, and you’re either thrilled with how much this has transformed your expertise, or you can simply send us one email and you’ll get a complete refund of every penny.

Have questions? We've got answers...

When's the workshop? How long is it?

What if I can't attend live?

When's the workshop?
The Simple + Scalable Groups Workshop is happening TWICE:

Session 1: Wednesday, December 2nd @ 12pm PT (~2.5hrs)

Session 2: Friday, December 4th @ 9am PT (~2.5hrs)

You're more than welcome to attend both sessions, but you don't have to - we'll be covering the same information both times. Both will be hosted virtually on Zoom.
What if I can't attend live?
Although, we'd love all to attend live, we know that it won't be possible for everyone.

LIFETIME access to the workshop recordings is included with every ticket.

We want to help as many thought leaders as possible - even if they can't attend live AND we want all attendees to be able to revisit the training whenever they'd like.

Will this work for my niche?

Will I be able to ask questions?

Will this work for my niche?
Everything we teach in simple + scalable groups works for ALL niches in the coaching & consulting space...

Including: health & wellness, business, wealth, spirituality, personal development, relationships & so many more.

You'll develop a Unique Approach™ & curriculum for your signature group coaching program based on exactly how you help your 1:1 clients right now.
Will I be able to ask questions?
Of course! We're here to support you in getting your group out there as easily & quickly as possible. 

Your ticket will include LIVE Q&A sessions.

They'll happen during each workshop day. You're welcome to attend both days! 

There will also be additional opportunities to get direct support - stay tuned! 

What do I get when I sign up?

Does this include marketing training?

What do I get when I sign up?
When you sign up for Productize Your Genius you’ll get INSTANT ACCESS to your own personal training portal.

Here’s what you’ll find inside:

1. Productize Your Genius video training that will guide you through creating a powerful repeatable system that gets clients results.

2. Genius Productization Blueprint - simple, step-by-step writing prompts and exercises designed to extract & systemize your expertise in 2 hours or less. 

3. Bestselling Unique Approach Example Bank -  real life examples of Unique Approaches top experts are using effectively right now in all kinds of niches.

4. Genius Productization Method Q&A Recording - answers to the most common questions we get about the Genius Productization Method and crafting your Unique Approach.
Does this include marketing training?
In the training, we'll show you how brand your new approach and make it uniquely yours with outcome-laden language that excites & entices your ideal clients. 

You can use this work to inform your offers, messaging, and more--so yes, there is a marketing element to this training.

That being said, full transparency - we don't deep dive into how to market. 

If you're looking to create an evergreen group program and get it LAUNCHED...

There is an after purchase add-on called the "Group Coaching Bundle" where you can get access to trainings, resources, and templates (including our promo map to help you plan out your launch - and the exact posts and emails we've found work best).

If you're looking to learn how to create sustainable, evergreen marketing we teach that in Evergreen Business Accelerator.

Will this work for my niche?

Is this related to Simple + Scalable Groups?

Will this work for my niche?
Everything we teach in Productize Your Genius works for ALL niches in the coaching & consulting space...

Including: health & wellness, business, wealth, spirituality, personal development, relationships & so many more.

You'll develop a Unique Approach™ based on your experience and intuition. 
Is this related to Simple + Scalable Groups?
YES! 

If you're interested in creating an evergreen, Hybrid group coaching program (like the one we teach how to design in our bestselling Simple + Scalable Groups workshop)...

Productize Your Genius is a great place to start. 

In fact, the core training is pulled directly from some of the foundational exercises we cover in Simple + Scalable Groups.
Still have questions?
We're happy to help. 🙂
WE'LL SHOW YOU HOW TO:

Productize Your Genius

Because we believe:
  • ​Your best life & highest potential can be realized by building a thriving business that truly helps others
  • ​You were meant to change lives – everyone has unique & valuable life experience and knowledge that deserves to be shared
  • ​Sharing the right information, in the right way, at the right time can transform someone’s life forever
  • ​With the right strategies & systems in place, you can share what YOU know and impact hundreds, thousands, or even millions of people.
In Productize Your Genius, we'll take you through our Genius Productization Method™ to extract & organize your expertise into a powerful, repeatable “Unique Approach™” so you can get ready to:

Serve more clients & serve them better - even if you’re not around

Claim your expertise and “own” a piece of your industry/niche

Brand your work better & increase authority and positioning

...and so much more. 

What we teach in the training is the foundation for for true scale and freedom in your business

Our "Excellent Experience" Guarantee

When you enroll, your entire investment is backed by our 60-day, 100% money-back “Excellent Experience” guarantee. Put everything to the test over the next 60 days, and you’re either thrilled with how much this has transformed your expertise, or you can simply send us one email and you’ll get a complete refund of every penny.

Our "Excellent Experience" Guarantee

When you enroll, your entire investment is backed by our 60-day, 100% money-back “Excellent Experience” guarantee. Put everything to the test over the next 60 days, and you’re either thrilled with how much this has transformed your expertise, or you can simply send us one email and you’ll get a complete refund of every penny.
ONE-TIME OFFER: JUST $87
Want to design a group coaching program based on the Unique Approach we show you how to create in Productize Your Genius?

Add this bundle & save 42% on our bestselling Simple + Scalable Groups workshop,  Make Your Group Irresistible training, and Fill It Template Kit to get everything you need to design an evergreen, "Hybrid" group coaching program, launch it the fast & easy way, get your first few Hybrid clients, and start serving more & earning more ASAP.

Ready to design an evergreen "Hybrid" group coaching program, make it irresistible and fill it quick?
Click the checkbox above. ^^
EXCLUSIVE UPGRADE: JUST $79
test
Copyright © 2022, Thought Leaders Institute. All Rights Reserved.
Privacy Policy - Terms - Disclaimer
This site is not a part of the Facebook™ website or Facebook™ Inc. 
Additionally, This site is NOT endorsed by Facebook™ in any way. 
FACEBOOK™ is a trademark of FACEBOOK™, Inc.

DISCLAIMER: The sales figures stated are our client’s sales figures. Please understand our clients' results are not typical, we're not implying you’ll duplicate them (or do anything for that matter). The average person who follows any “how to” information gets little to no results. We're using these references for example purposes only. Your results will vary and depend on many factors …including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action. If you're not willing to accept that, this is not for you.